Dos and Don’ts in Europe
The Fasten Seatbelts to the World project is aimed at identifying cultural differences in Europe to prevent barriers in communication and cooperation. They made this fun video detailing some of the dos and don’ts. Many of them surprised me!
The action starts at 1:00 and continues till about 4:00.
One thing that surprised me about this project is that it is not funded by a travel commission. Videos like these can help promote travel by easing the worries of travelers.
As designers, we need to recognize that different gestures and actions mean different things across cultures. For example, the video shows that in Bulgaria, shaking your head left-to-right actually means “yes”, while nodding your head up-and-down means “no”. By the way, if you’re ever in a library or a book store, look for a little book called Field Guide to Gestures. You’ll get some good laughs in.
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