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Posted
14 June 2008 @ 3pm

Tagged
Social, Technology, User Experience, Websites

Facebook Crosses the Line (Again)

Facebook is notorious for launching features seemingly without any user research. In 2006, Facebook launched the “News Feed”, which led to an unprecedented backlash in social networking. Ironically, two years later it seems that all Facebook users have gotten acclimated to the News Feed and now enjoy the feature. (It was actually the lack of privacy settings that originally bugged most users).

Today, while browsing my News Feed, I noticed this (image altered with sensitive info removed):

Facebook Ad

I’m pretty sure I read that Facebook was going to start doing this, but I did not think I would ever see it. Who possibly could have thought this would be a good idea?

Facebook’s “Pages” features allows users to become a fan of certain products, celebrities, etc. Somewhere in  Facebook’s Terms and Conditions (I couldn’t find the clause when I looked), Facebook must have a condition that allows a user’s image and name to be used to promote a product to their friends on the site.

I am really amazed that Facebook continues to do things like this. They are pushing the limits of privacy, and are sure to see another backlash.


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